When you repurpose video content in different ways across multiple platforms, you multiply your reach, grow your online visibility, build trust and credibility, connect with prospects and customers in new and exciting ways, and ultimately grow conversions. This post shares 9 creative hacks to repurpose video content and help you…

This post provides a comprehensive guide to content repurposing, providing a path for transforming your existing content on a regular and consistent basis that allows you to reach wider audiences, increase your authority and credibility, attract new customers and grow your business. Stop repurposing content in ways that are…

How should you approach using LinkedIn Groups for B2B marketing? This post details five main reasons you should consider using LinkedIn Groups for marketing, and the four steps you need for using them effectively. In fact, a recent survey of B2B professionals has found that LinkedIn is far more successful than Facebook for…

Is guest posting for backlinks an outdated technique that no longer works in practice? Or is it still effective today? One of the main reasons business owners and marketers pursue guest posting is for the potential SEO benefits. But what does Google have to say on the topic, and are there additional benefits that…

Discover a highly efficient and effective framework to repurpose content for social media on a regular and consistent basis, growing your social media presence in a way that’s just “taken care of” and growing your return on investment from the creation of content you’ve already published elsewhere. Putting this into practice puts you head and shoulders above…

Here are 11 of the best ways to repurpose YouTube videos and ramp up your results. By repurposing each video you publish, you multiply the benefits and maximize your results. These simple strategies show you how to use the video in different ways and put it in front of as many people as possible (you’ll even find out how to put those on auto-pilot!)...

This 7-step guide gets you up and running with YouTube Search Ads. YouTube Search is technically the second biggest search engine in the world, and the ability to show ads within their results gives you access to a huge, and highly engaged, audience. In this post, you’ll discover exactly how to create your own YouTube Search Ads campaign…

Explore these 21 different and creative ways to repurpose content for social media, including some you may not have thought or known about before. The fact is that it’s tough to attract much engagement for the standard link post. As you’ll discover, many other types of social content attract far higher levels of engagement, and your content elsewhere can be easily repurposed into it…

How often should you post on LinkedIn? There’s a lot of different advice on the topic, but what’s the truth? In this post, we assess what the optimal posting levels are, the key question to ask that determines how often you should be posting, and the best way to ensure the all-important posting consistency that you need to succeed on LinkedIn.

Here’s a full guide on how to create a webinar presentation, right from defining your objective and deciding how to deliver the webinar, through to having a polished and refined presentation you’re fully confident in and ready to deliver live. Discover how to create your...