Looking for lead magnet examples to help inspire your own offers? This post gives you 11 different ideas for lead magnets that are known to convert well, including examples of them in action from top sites around the web. Also find out how to design a lead magnet that works well for your business, and how to put it into action…

This post shows you how to set up a webinar on Zoom, an increasingly popular option for hosting webinars, with audiences generally familiar with the software thanks to the Covid pandemic. Discover how to schedule your webinar, how to practice it ahead of time, including with any co-hosts and panellists, and how to invite attendees…

Discover how to use X ads, including the benefits of advertising on X, the different ad types available, a 5-step guide to using the platform, and some final tips on how to run X ads successfully. If you’ve not used X ads before, doing so might seem a bit intimidating. But with this info to hand, you’ll be able to launch your first campaign with confidence...

Repurposing blog content can multiply the value of that content many times over. If you’re solely publishing content on your blog and not repurposing it elsewhere, starting to do so can represent a potentially significant growth opportunity. This post gives you 25 key strategies for repurposing blog content, both online and offline...

Discover how to grow subscribers on YouTube, with a detailed 5-point plan that covers how to create videos in the right way to start with, optimizing them for subscriber growth, optimizing your YouTube channel, promoting your videos elsewhere, and promoting your channel for a continuous stream of new subscribers...

With Google Ads Responsive Search Ads, Google uses machine learning and AI to optimize your ads for you, making effective advertising on search easier to achieve. This post shows you what Responsive Search Ads are, how they work, how to create them, current best practices, and what else you can do to ensure optimal results and maximum ROI.

What lead magnet tools are available that help you create and promote lead magnets, and improve your lead acquisition activities? A ‘lead magnet’ is a valuable asset for your business, enabling you to attract leads efficiently by offering something of value in exchange for their email address. This post looks at 7 top lead magnet tools that help you drive more leads and generate higher conversions...