Email delivers a reported 4,200% ROI, a key part of that comes from automated drip campaign emails, including for converting prospects into customers, building the lifetime value of existing customers, and even reactivating lost customers. Whatever your goal, this post details how to create an effective email nurture sequence that drives recipients...

This post details how to use Reddit for marketing, including using it for market research, testing out ideas on audiences for honest (and sometimes harsh) feedback, and using their largely-overlooked advertising features. You’ll also find out how to stay on the right side of Redditors and contribute value effectively.

This post gives you over 45 sites that will accept your infographics submission. Infographics continue to be one of the most popular types of content used in content marketing, used by 65% of B2B marketers alongside charts and photos. But for the most impact, you need to distribute your infographics effectively. Use this list to help you do just that.

With email marketing delivering a reported 4,200% return on investment, it’s essential to keep track of important email KPIs so you know exactly how your own email marketing activities are performing. This post details the 7 top email KPI metrics to track, including the exact calculation you need for each one.

Need a swipe file of effective call to action phrases that boost response rates and conversions? This post gives you exactly that, with over 55 such phrases available for you to swipe and deploy. Each one comes with an illustration of the phrase in action, either from a website, from an email or posted on social media.

This post details how to increase your email open rate—and describes why the metric is still important, even after iOS 15. Get over 10 different strategies you can put into action today for increasing your open rate and improving your results from email marketing, from analyzing lead sources, to testing subject lines, to cleaning your list.

This post details how to grow Facebook followers, including 7 top strategies you can start putting into action today. With Facebook the largest social network by far, we also look at the benefits you gain from growing your followers on the network, from increasing traffic, to brand awareness, to running effective ads on the platform...

Are you interested in using Pinterest for marketing? Even if you're a complete beginner to the platform, this guide gives you the lowdown on everything you need to know, including: how to set up a Pinterest account, the benefits of using Pinterest to market your business, and top Pinterest marketing strategies you can put into action today...

Wondering how to set up Google Search Console in the right way to boost your SEO, as well as get some detailed insights on how your website is currently performing on search? Then you’re in the right place. This post details how to set up and use this powerful tool, with the ultimate goal of helping you to boost your website ranking and the amount of traffic you attract through search.

How long should a blog post be? This (relatively short!) guide will help you determine the most suitable length for your blog posts based on your audience, your SEO goals, and how you intend to share the content. You'll discover not just the ideal length for a blog post, but also when you need to take the exact opposite approach...